Usmile is an oral care brand focused on modern, design-led dental hygiene products for everyday use. It develops and sells its own electric devices and daily consumables through its online store.
Range: sonic electric toothbrushes, cordless flossers, toothpaste, dental floss and mouthwash.
For whom: adults and families who want a more effective and convenient daily brushing routine.
What sets it apart: a connected range of brushes, refills and accessories under one brand.
How it sells: a brand-run online store with direct delivery.